by Adam Israel in Music

Taylor Swift has successfully bought back the master recordings of her first six albums, marking a significant victory in her long-running fight for ownership of her music. This acquisition includes not only the master recordings but also videos, concert films, album art, photography, and unreleased songs. Originally losing the rights in 2019 when her label, Big Machine, sold them to Scooter Braun, Swift described the sale as her "worst-case scenario." Braun later sold the masters to Shamrock Capital for a reported $300 million. Swift's letter to fans expresses gratitude to Shamrock Capital for their fair and respectful handling of the deal, emphasizing that this was a business deal but also recognized the personal significance of the music to her. While rumors suggested a much higher purchase price, Swift clarified that the actual cost was significantly lower. Swift's ability to buy back her masters was partly due to her rerecording project, where she remade her first six albums as "(Taylor's Version)", which allowed her to devalue the original recordings and regain control. This project also included unreleased songs from the original songwriting sessions. The success of her rerecordings, combined with her immensely successful Eras tour, contributed to her financial capacity to complete the buyback. While most of her first six albums have been rerecorded, Reputation remains partially unfinished, as Swift felt it perfectly captured a specific moment in her life and didn't need improvement. She hinted at the possibility of releasing the remaining rerecordings and unreleased tracks in the future. Swift's journey highlights the industry-wide conversations about artist rights that her saga initiated, leading to more young artists negotiating ownership of their master recordings in their contracts. She credits her fans for their unwavering support throughout the process.